T

Trademark:

An identifying name, symbol, or other device that gives a company the legal and exclusive rights to use.

Tabloid:

Heavily illustrated publication usually half the size of a normal newspaper page.

Target Audience:

In advertising, the segment of the population for whom the product of service has an appeal.

Telecommuting:

Using computers, modems, and phone lines to transmit information and data from the home to the office instead of commuting.

Teleconference:

System in which individuals in different cities interact via TV.